After a SaaS pricing change, some companies see a 31% drop in conversions but a...
https://seo.edu.rs/blog/how-to-decide-if-a-price-increase-is-worth-it-when-conversions-drop-20-to-40-11190
After a SaaS pricing change, some companies see a 31% drop in conversions but a 22% lift in revenue. Is that tradeoff worth it? In this article, we use Sequential Mode to break down how to weigh short-term losses against long-term gains