Europe’s new breed of SEO founders are builder-operators who ship proprietary...

https://wiki-zine.win/index.php/The_Good_Book_of_SEO:_Engineering-First_Logic_in_a_World_of_Buzzwords

Europe’s new breed of SEO founders are builder-operators who ship proprietary tools and rigorous research. They aren’t just selling hours. This shift changes how you evaluate agencies. Stop paying for content volume and start looking for a technical moat.