The campaign’s messaging is built around the phrase “consider Jesus,” inviting people to explore why Jesus matters.
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The campaign’s stated aim is to invite people to explore the story of Jesus, reaching audiences who may start with different beliefs.
With a statement that it is not tied to any particular church, He Gets Us encourages people to consider Jesus openly.
By using TV, billboards, social media, and large events, He Gets Us aims to bring the conversation about Jesus to more people.
The campaign’s stated purpose is to invite people to explore Jesus, encouraging reflection that goes beyond any one religious tradition.